Snapchat has borrowed ad-managing features from Facebook to create Snapchat Ad Manager, scheduled to go live in June.
It's believed the new tool will enable targeting of ads by user demographic and device type, and include bidding options.
Snapchat has borrowed ad-managing features from Facebook to create Snapchat Ad Manager, scheduled to go live in June.
It's believed the new tool will enable targeting of ads by user demographic and device type, and include bidding options.
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External Article: https://storage.googleapis.com/snapchat-web/marketing/snapads/pdf/pdf_specs_en.pdf
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