Video

Use of video content to promote brands and products

Time spent watching YouTube videos on TV has doubled in the past year 60/5 1 2 3 4 5 230 views YouTube + TV Link Source: David|10 August 2017 Details Rate Report

Google previews new products with marketing potential 80/5 1 2 3 4 5 229 views new Google products Link Source: David|8 June 2017 Details Rate Report

Research: What makes Twitter videos successful? 80/5 1 2 3 4 5 332 views Twitter videos Link Source: David|8 May 2017 Details Rate Report

New ad attention research from Nielsen and Ipsos via Google 80/5 1 2 3 4 5 425 views ad attention Link Source: David|11 April 2017 Details Rate Report

Video ads are more effective when both seen and heard 80/5 1 2 3 4 5 372 views video ads Link Source: Thihk With Google Details Rate Report

Google: 'Next Practices' In Destination Marketing 80/5 1 2 3 4 5 275 views destination marketing Link Source: Forbes Details Rate Report

Instagram introduces vertical video ads inside Stories 60/5 1 2 3 4 5 266 views Instagram videos Link Source: Advertising Age|11 January 2017 Details Rate Report

Facebook to offer mid-roll video ads and share revenue with creators 80/5 1 2 3 4 5 263 views Facebook video Link Source: ClickZ|12 January 2017 Details Rate Report

Google published (iffy) results of secret video ad experiments 60/5 1 2 3 4 5 349 views secret ad tests Link Source: Advertising Age 1 November 2016 Details Rate Report

Google: YouTube generates almost 2X the searches per impression as TV 80/5 1 2 3 4 5 253 views YouTube vs. TV Link Source: ClickZ 27 September 2016 Details Rate Report

Surveys: Very significant shares of the online user population will never view a pre-roll video ad, or the video itself 80/5 1 2 3 4 5 206 views pre-roll ads Link Source: eMarketer 21 September 2016 Details Rate Report

Agencies and marketers agree on short-form video content on social platforms 80/5 1 2 3 4 5 241 views short-form video Link Source: ClickZ 31 August 2016 Details Rate Report

Search for in All Categories Advertising Agencies Analytics Artificial Intelligence Branding Conversion Optimization Copywriting Demographics General How To Marketing Media Mobile Public Relations Research Search Social Media Technology Usability Video Search